Category guide · 7 min read

Announce product updates
without spamming your users.

Product announcement software helps you tell users what changed. The best setups combine a public changelog, optional in-app badges, and targeted emails — especially to people who requested the feature.

Broadcast vs closed-loop

Broadcast tools push the same message to everyone. Closed-loop tools also notify the specific voters behind a ship. Growing SaaS products usually need both behaviors.

Keep announcements scannable

Benefit-led titles, tags (New / Improved / Fixed), and deep links to docs outperform walls of text.

Ready to put this into practice?

Publish with Upwip

Questions, answered

Yes. Beamer focuses on announcements. If you also need feedback boards and roadmaps, compare all-in-one suites like Upwip.

Close the loop with Upwip

Feedback, public roadmap, changelog, docs, and live chat — one branded portal, flat pricing, unlimited users.