Show themes, not secrets
Publish customer-facing outcomes. Keep pricing experiments, partnerships, and unannounced pivots off the public board.
Prefer fuzzy timing
Quarters or “next” beat exact Tuesdays. Slipped hard dates destroy more trust than no dates.
Source cards from votes
Promote real requests. Invented roadmaps feel like marketing; voted themes feel like partnership.
Ship in public too
Every Completed card should become a changelog entry. That is how “build in public” becomes retention, not theater.
Ready to put this into practice?
Create a public roadmap